Ok it’s time to take action!

Below is a selection of my services that I am offering. Each service is specifically built to support you in what we all must do to thrive. Begin. 

Do you have a big idea, but you just don’t know where to start? 

Are you always talking about that amazing solo show or that creative business you want to start, but you just can’t seem to get it going? 

I believe that as creatives we MUST act upon our creative impulses. I know that if we use the right tools, our creations can lead us to thriving careers and lifestyles. Many times it's just fear that keeps us from starting. That fear or self doubt that we all feel is actually a clear signal that we should begin.  The tragedy for the artist who does not begin because of fear is that they will never experience their fear turn into excitement, which is what happens immeadiatley after you take serious action towards realizing your creative projects. 

Why choose to work with me?

I spent 15 years in New York City building my career as a thriving independent performing artist. I have created original works both collaborative and solo, including my one woman show which I managed to book and tour nationally and internationally for many years. I have intitiated projects from the ground up including creation, writing/negotiation contracts, publicity, marketing, casting, directing and tour planning. Please visit my About and Project pages for more details on my experience as a creative entrepe-starter.

As a result of my experiences in becoming a thriving artist, I am dedicated to identifying and sharing valuable buisiness tools that every independent artist should practice in the journey to become thriving. I share these business practices in my blog at www.thrivingipa.com

I have a true passion and strength for helping artists/creatives start their projects and get their businesses up and going in the right direction. I will help you get focused and give you a plan of action filled with actual steps that will enable you to lift off!  No matter where you are in your process I will help you get to the next level. Take a look at my testimonials page to see what other artists have to say about the work I have done helping them get their projects started.

I’m reaching out my hand and I’m saying to you let’s get to work on making your dream a reality. The world absolutely needs to hear, see and feel what you have to offer. That is why you are here, right? Stop procrastinating. Fight the resistance. This is your opportunity right now and right here to get your dream started. You can thrive as an artist. 





Is this you….

  • You have an idea and a plan for your project or creative business. You just need a little motivation, inspiration and a kick in the butt to get you going.
  • You are just getting started and you are searching for the tools you need to start your project or creative business. You just need a little inspiration to keep going.
  • You have no idea what you are doing. You just want to hear what I have to say. You want to hear more about being a Creative Entrepreneur and/or what it is to be an Independent Performing Artist.
  • You want more information about other Activator Services through an email.

Everybody needs a little inspiration and motivation sometimes, so I will send you a “Get off your butt” email that will get you focused and moving in the right direction. This is an absolutely free way to exercise taking action. The more you take action the easier it gets to keep the ball rolling.

Send me an email, let me know which sentence above describes you the best and I will send you my best ACTIVATIOR EMAIL response!  (Limited to one per person)


Is this you…

  • You want to talk to me directly about any of the services listed below.
  • You really want to get out of the Actor’s “rat race” and take control of your creative career. You just don’t know where to start.
  • You have an idea for a solo show or a creative business, but you don’t know where to start.
  • You are in the process of developing a show or creative business and you are stuck.
  • You would love to start a creative business, but you can't decide which one to start.
  • You received my ACTIVATOR EMAIL, which was awesome, but you need a more powerful kick in the butt.

Sometimes we need to hear that voice that will motivate and inspire us to look at things differently so that we can take whatever we are doing to the next level. Schedule your FREE ACTIVATOR PHONE CALL with me today and I will be that voice you need to hear.  At the end of our 20 minute conversation you will know exactly what you need to do next to get on track with your project or creative business. Um…it’s free. (Limited to one per person).


THE ACTIVATOR HELP LINE ( 1HR phone, skype or instant message session)

A little help will go a long way

Is this you…

  • You are ready to make a move and upgrade the way that you are working as an artist.
  • You have big ideas and you want to bounce them off of someone.
  • You are tired of just barely surviving. You want to start thriving as an artist. 
  • You are ready to start working creatively and developing your own material. 
  • You just got offered a major gig/job performing and you have never written or negotiated a contract. You can’t really afford a lawyer at the moment. You need to talk to someone who has experienced negotiating and writing contracts for performance. 
  • You are ready to take your solo show to the next level.
  • You have a great idea for your creative business or project.
  • Procrastination has kept you from moving forward for long enough. You are ready to get it started.
  • You received my FREE ACTIVATOR EMAIL and PHONE CALL. Now let’s do this!

Quite often all we need is a little support and direction to get things really moving in our creative adventures. With this package I am going pin point what you really want, get you focused so you don’t feel overwhelmed, give you an action plan and motivate you to keep moving.  After our conversation you will receive clear action steps to start making it happen for yourself and procrastination will be kicked to the curb.


  • 1 hour private phone, skype or instant message session*.
  • follow up emails (2 and 3 weeks after private session). These emails will be very detailed and motivators to keep you on track.
  • Personalized detailed Action Plan based on your creative strengths and your mission as an artist.
  • Your personalized Action Plan will introduce you to The Foundation, which is my customized set of business skills that every artist should practice in order to have a thriving career.
  • Unlimited Inspiration and Motivation.

*Phone, skype or instant message session must be scheduled with in 6 weeks of purchase


Continued support will keep you on track

Is this you…

  • You are fully committed to doing everything it takes to become a thriving independent artist.
  • You are taking action, ready to try new ideas and willing to put a fresh spin on what you are already doing.
  • You are a creative entrepreneur and investing in your own talent is a top priority.
  • You are ready to get your website, blog and/or social media networks working in a way that will widen your audience, increase your visibility and create a buzz around your projects. 
  • You have a solo show. You want to start getting it booked but you don’t know where to start.
  • Your brand, your business plan and building your audience has become just as important as creating your projects. You are gonna make this happen!
  • You want to start a creative business and the time is now! It's time to start investing in your creative ideas and YOU. You are pumped and ready to take action. 
  • You are a professional and you know how to deliver. You just don’t know what to do next. 

Hooray! I hope you are ready for a partner, because that’s what you are getting with this package.

I’m going to help you break down your Personalized Action Plan and get serious about achieving your goals. Each time that we speak we will be ticking actions steps that you have accomplished off of your list.

I am going to hold you responsible for identifying your BRAND, which will inform the actions you will take to create your marketing strategy. Your brand is basically how your audience perceives you. Don’t worry we will break this down and figure this out.

I will guide you in how to develop your amazing DREAM SCHEME, which is your very creative business plan. I will share with you the two elements that you must have to balance your plan.  Your Dream Scheme is not only your ideas and dreams. It is also a bunch of little action steps that you must continue to take everyday and every week. I will be there to support you in making these moves toward your dream.

 I will personally look at your website, blog and or social network sites and give you tips and tweaks that will help you BUILD YOUR AUDIENCE.  Your audience is not just how many likes you have on facebook. They are the real individuals that you connect with as an artist. They get what you do and they love it. They are the ones who will buy a ticket to your shows and love your work. They will get your book or buy your painting because they believe in you.

Branding, Dream Scheming and Building Your Audience is what I call The Foundation. Everything you need to thrive, as an artist will branch out from one of these three pillars of your creative business.


  • Six 1 hour Private phone, skype or instant message sessions *
  • Email follow ups between each session. 
  • Personalized detailed Action Plan based on your creative strengths, your mission as an artist and your personal needs.
  • Super detailed support in building The Foundation of your creative business, which includes your Brand, Dream Scheme and Building Your Audience.
  • Responsibility check-ins to keep you on track with taking continuous action.
  • One 20 minute “I’m stuck” phone, skype or instant message session*
  • Unlimited inspiration and motivation

*Private phone, skype or instant message sessions must be scheduled within 6 months of purchasing this package. Also if you would prefer to do coaching sessions through email only please click here for more details about how The Activator Coach through email works.

 IMPORTANT-Please only choose this package if you are ready to give 100%. Really think about it first, because I will have high expectations in terms of your commitment to take actions. I will truly see this as a partnership and I’m not in this to hear about “why you couldn’t” or “what had happen was”… The bottom line is that when you are ready to make a real leap in your life, very few things are able to get in your way. Be ready. Let’s Get To Work!


This is gonna be your year

Is this you…

  • You are an independent performing artist and/or a creative entrepreneur with energy and passion.
  • You have a giant vision board and you are all about taking action and manifesting your dreams in a big way.
  • You are wearing all the hats and juggling balls and boxes at the same time. 
  • You are self producing or co-producing your own work some where in the world and it will premier in the near future in a theater or space that you need to fill with ticket purchasing people.
  • You feel like you might have bitten off a little more than you can chew with your project.
  • You are a little crazy, but who isn’t?
  • You need a miracle if you are going to pull off this performance/event.

Congratulations! This is exciting and what a wonderful place to be as an independent performing artist.  You have been working hard and this is well deserved.

In this situation you need a team. I know from experience that sometimes YOU are the team. This package puts me on your team. I will arrive wherever you are producing your show and support you and the success of the premier of your project. I will work with you creatively on your performance if needed and I will work with you on your marketing and publicity strategy. 


  • Michelle Matlock on your team
  • Creative support on your performance. I will be an outside eye.
  • 6 weeks prior to your opening we will communicate by phone, email, skype and instant message 3-4 times per week. I will begin to get you focused and assist you on how to take action towards getting your show listed in local newspapers, magazines and radio. I will generate ideas about how to get articles written about you and the subject of your piece.
  • I will identify powerful ways to use your website, blog and/or social media sites to grow your audience and sell tickets to your premier.
  • 2-4 weeks prior to your premier I will come to wherever you are playing and personally join your team.
  • We will do what it takes to make your premier and run the talk of the town.
  • Unlimited inspiration and motivation

***This entire package is contingent on your budget and my schedule. It will take a clear plan and real determination to make it a reality. If the stars align and this is in our destinies then… Let’s Get To Work!

I suggest you begin this process by first contacting me through one of my Free Services  (FreeActivator Email or Free Activator Phone Call). This way we can quickly figure out if The Activator Superhero can actually come to your rescue. If you feel that you need a little more assistance and time please feel free to schedule and purchase a half hour Activator Superhero consultation by clicking the button below.